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Notes from the field.

Digestible tips and insights on email, content marketing, AI, and coworking.

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Industry1 min read

Take it personally or take it as a lesson?

Industry2 min read

I broke my own cardinal rule.

Industry1 min read

Don't fall into the trap of passive communication

Industry2 min read

Tips for writing web copy that brings in new members [Part 2 of 2]

Industry3 min read

Tips for writing web copy that brings in new members [Part 1 of 2]

Industry3 min read

7 ways to create emotional content that brings in members.

Industry2 min read

How to create content that taps into someone’s identity

Industry3 min read

Use my 6-step process to create great blog content

Industry2 min read

A few tips to help you avoid writing weak headlines.

Industry2 min read

Not all value is in dollars and cents