Oops, I did it again…
I have to confess: I broke my own cardinal rule again.You’ve probably heard me say that consistency is the most important thing when it comes to creating content and how failing to be consistent will compromise your results.What’s worse, once you break your consistent streak, it’s incredibly hard to get going again.Yet here I am: I went on holiday for a while and, despite my complete conviction that I’d keep up with my Talemaker articles and emails, they fell by the wayside.And it’s been tough to get my momentum back again.So, if nothing else, this article serves three purposes:
- To help me kickstart my writing again
- To let you know that consistency is a challenge for everyone (even someone who does it for a living) and that everybody slips, but it’s important to pick it back up
- To encourage you to keep up the good work so you don’t lose your momentum
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An open thank you letter to the coworking industry
I wanted to take a minute to share my two cents on what makes this coworking industry special, what keeps me inspired to work every day, and my honest thanks to the industry that has given me so much.
How to create a simple content distribution process [and why you should]
Creating great content is only half the job. If you want results, distribution is where it happens. In this post, I walk through exactly how I repurpose and share a single content asset across multiple platforms—from YouTube to email to LinkedIn—using the same frameworks we help coworking spaces build every day.
Email automations: how to set up welcome emails, lead nurturing flows, and re-engagement campaigns
One of the most valuable aspects of email marketing is the ability to create automations so that some of your core marketing functions are running on autopilot, without the need for you to manage them each time.